PBH Woodworking

Paul learned woodworking building furniture beside his father. Decades later, retirement gave him the space to return—and he hasn’t looked back. PBH Woodworking is his “second-act” studio, where he spends hours each day crafting live-edge inlay keepsakes and other small-batch projects.

I created a brand that honors both the family legacy and his material-driven style. The mark — a bear formed from tree rings with saw-tooth ears — nods to our last name (Hebert, pronounced “a-bear”) and the live-edge grain he loves to work with. The identity was designed to burn cleanly as a maker’s mark and to scale for packaging and digital use.